How we're transforming the Automotive sector
The Institute is doing some great things in the Automotive sector, hear from some people below...
Case study
Alison Jones applied a structured approach to measuring(ROI) by investing in technology and service improvements to reduce operational costs and improve customer experience. She focused on service centres, where long complaint resolution times increased compensation payouts. Her approach quantified the financial impact of service investments, linking cost reductions and revenue increases to measurable ROI.
Alison Jones applied a structured approach to measuring(ROI) by investing in technology and service improvements to reduce operational costs and improve customer experience. She focused on service centers, where long complaint resolution times increased compensation payouts. Her approach quantified the financial impact of service investments, linking cost reductions and revenue increases to measurable ROI.
Recommended Automotive sector metrics
Marketing Spend and Conversion Rates
