Reputation
Do people talk about your organisation? It takes 20 years to build a reputation and five minutes to ruin it
eService or self-service
Self-service is the practice of serving oneself when interacting with a supplier of goods or services. eService is a term used to describe self-service via the internet
Accountability
This topic explores how specific responsibility and hence accountability for customer service rests with an appropriate person and how the ethos of collective responsibility and individual accountability sit with each other.
Mission and Vision
A Mission Statement defines what an organisation does. A Vision Statement describes what the organisation wants to become.
Contact centres
A contact centre or call centre is a centralised office used for receiving and/or making customer contacts by telephone, email fax or webchat
Flexible, home or field working
Organisations are now accommodating a wide variety of work practices. Roles in customer service are ideal for such flexibility.
Complaints – escalation and external arbitrators
Where a complaint can't be resolved at point of entry, it will required to be escalated or referred up the line. In some cases, a complaint may reach deadlock.
Complaints – effective resolution
There are some simple steps that if followed can ensure that complaints are resolved effectively
Communication
This topic sheet looks at why communication is so important and offers some crucial principles to bear in mind when communicating with customers, whether over the phone, in person or in writing.