ROI Toolkit

Outbound Service and Sales

Investing in outbound customer service drives additional revenue through upselling and retention.

The Equation

Invest £X in Outbound Customer Service → Increase Upselling, Cross-Selling & Retention → Generate Additional Revenue (£X) → Deliver ROI (£Z)

The methodology

An example of how an organisation might use the Outbound Service and Sales metric

Things to consider

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Key research/insight from us

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